management  |  why  |  why mobile  |  investors

Why Work With Brand2hand Media?

At Brand2hand Media, mobile is our core business. Mobile is not an add-on or an afterthought... It's what we do. And we are specifically focused on providing innovative solutions to mobilize health and fitness brands. Key reasons to partner with us include:

• Our Team: When it comes to mobile health and fitness solutions, nobody does it better because nobody specializes in the subject the way we do. Anything less than best-in-class mobile systems and a highly experienced mobile application development team risks tarnishing brand image. Put our mobile experience to work for your brand and benefit from insights and experience that will ensure the successful launch of your mobile presence.
  
  
• Our Platforms: For market-leading brands and their customers, the enterprise-grade back-end managed by Brand2hand's accomplished mobile development team delivers a seamless and unmatched user experience via a dynamic and truly scalable mobile publishing platform.
  
  
• Our Connections within the Mobile Ecosystem: Getting your mobile application listed on the phone menus operated by carriers (aka getting 'on-deck' placement) can be enormously profitable, but this placement is also extremely challenging to secure in a highly competitive mobile landscape. Brand2hand's relationships with mobile carriers and the mobile content aggregators who operate many carrier menus or 'decks' can get your mobile application in front of the decision-makers who matter. We also market our clients' mobile properties at global mobile events like the Mobile World Congress in Barcelona each year.
  
  
• Exclusive Features: Brand2hand's Mobile Publishing Platform gives our brand partners exclusive access to must-have mobile health and fitness features that are unavailable elsewhere. More than just image and video delivery, solutions being developed by Brand2hand offer features that turn phones into true personal training companions.
  
  
• Avoided Pitfalls: Our experience will help your team avoid the pitfalls, headaches, and learning curves associated with going mobile in a highly fragmented industry where mobile-specific challenges include:
  • Mobile content re-purposing & optimization
    • Trans-coding
    • Conversion to multiple image and video file formats
    • Conversion to multiple screen resolutions
    • Conversion to multiple frame rates and bit rates
  • Device recognition systems capable of recognizing requesting device and rendering a device-specific version of the mobile website and of the content requested. Multiple variables include:
    • Handset manufacturer, model, and operating system
    • Device-specific user-interface
    • Screen resolution
    • Carrier network
    • Geographic location
    • Worldwide mobile payment-enablement
    • Language, etc.
  • Worldwide mobile payment enablement systems
    • Credit card billing
    • PayPal billing
    • On-phone-bill billing
  • Gaining on-deck placement with mobile carriers
  • Mobile Internet applications vs. downloadable applications vs. hybrid applications (Learn More)